Gabrielle Jennings: Start by Discarding

Our growth and consumption-driven economy produces an enormous amount of stuff that becomes obsolete in a very short amount of time and then is thrown out, making room for ever the new. Often these rejects can be found discarded on the sidewalks near peoples' homes in the neighborhoods of Los Angeles. Gabrielle Jennings photographed these abandoned things and has silhouetted them with various shades of green, referencing the video practice of chroma-keying. This is the process of isolating a single color in an electronic image and using software to make that area transparent, allowing another image to show through the affected areas. Accentuating the idea of absence and presence, Jennings uses the sliding doors of LAMOA to display before and after images of each discarded object printed as a series of 12 posters. Literature related to the subject matter of the exhibition – the discarded detritus of contemporary life, our culture’s obsession with stuff, and the self-help, organizational trends that promise to transform our lives – are strewn across the floor of the space and available for the taking. Marie Kondo’s wildly bestselling 
The Life-Changing Magic of Tidying Up is among them. Additionally, triangular shade sails painted in various shades of DIY green screen paint and attached to the building structure intersect the space and re-present the silhouetted shapes as places of psychic projection. 

Please join us for Start by Discarding, an installation by Gabrielle Jennings on display at LAMOA October 15 - November 6th.

Extra posters will be available to the public.

Please Join us for Start by Discarding, an installation by Gabrielle Jennings on display at LAMOA October 15 - November 6th.
LAMOA is free and open to the public Monday - Saturday, 10AM to 5PM. 
Gabrielle Jennings is a multi-media artist and Associate Professor teaching in the graduate Art program at the Art Center College of Design in Pasadena. Jennings has shown nationally and internationally with her most recent exhibition being at MiM Gallery in Los Angeles. Jennings has been artist in residence at Kunstlerhaus Bethanien, Berlin and 200 Gertrude Street Artist Spaces, Melbourne and has been honored with support from such organizations as the Art Matters Fellowship, Philip Morris Kunstforderung, and the Samsung Faculty Enrichment Grant. Among others, writers Harold Fricke, Jeremy Gilbert-Rolfe, Cay Sophie Rabinowitz, and Jan Tumlir have written about her work.

Photos by Rachel Bank